Commercials and another customes In Surinam


A Suriname's picture


  • One of favourite activities of Suriname people is fishing.
  • They enjoy to listen to Kaseko, which is a unique style of music made by themselves.
  • Vatape is one of their typical dishes.

Something about commercials!

As we can see commercials in Suriname aren´t son far as common commercials. A company is trying to sell a car showing its potencial, luxury, and power. They use a woman to sell the imagine of "power" and "atraction", so they want to make you thing that if you use this car you'll be seen more attractive for woman and they wanted to hangout with you . They are reinforce the gender stereotype using a beautiful woman in a luxury car to convince you that if you buy it you can have a "good company" with you. But in contrast, they are not using a man to drive the car, so they are breaking the gender stereotype that says "only man can drive".

How Suriname is classified by Lewis Model
characteristics
According to Lewis Model there are three types of people according to behaviour. Suriname is one of the countries in the world with the most multiculturalism and the second in South America after Peru. That's because Suriname fit in "Multi-Active" people because they are very talkative, they love art and music, so they prefer feelings than facts. Also they are a country with a lot of differents religions so we can say they are always opened to hear differents opinions and learn something new all time.
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